I. Keyword Research:
1. Conduct keyword research to identify trends and opportunities for content creation
2. Use tools such as Google Keyword Planner, Ahrefs, and SEMrush to find relevant keywords
II. Content Optimization:
1. Optimize video titles, descriptions, and tags to improve search visibility
2. Work with the content team to ensure that videos are SEO-friendly
III. Video SEO:
1. Implement best practices for YouTube SEO, including the use of keywords, tags, and playlists
2. Optimize video thumbnails and meta descriptions for higher click-through rates
IV. Analytics and Reporting:
1. Monitor and analyze the performance of YouTube videos using YouTube Analytics
2. Provide regular reports on key metrics such as views, watch time, and subscriber growth
V. Engagement Strategies:
1. Develop strategies to increase engagement, such as calls to action, annotations, and end screens
2. Respond to comments and engage with the YouTube community to foster a positive relationship with viewers
VI. Competitor Analysis:
1. Conduct an analysis of competitor channels to identify strengths, weaknesses, and opportunities
2. Stay updated on the latest trends and changes in YouTube s algorithm and SEO best practices
Skill(s) required
Digital MarketingEnglish Proficiency (Written)Google AdWordsGoogle AnalyticsSearch Engine Marketing (SEM)Search Engine Optimization (SEO)Social Media MarketingYouTube Ads
With over 10 years of experience in teaching economics, I am passionate about empowering students to achieve their academic and career goals. I have a B.com degree from Delhi University and an MA in Economics, as well as a certification in Business Management from IIM Kozhikode. My core competencies include coaching, executive coaching, and coaching & mentoring.
As the Director of Coaching at Economics Classes, I oversee the design and delivery of customized coaching programs for students, professionals, and entrepreneurs. I also mentor and train a team of coaches who share my vision and values. I use my expertise in coaching to help clients develop their skills, confidence, and potential, as well as to address their challenges and opportunities. Some of the skills that I leverage in my role are communication, leadership, problem-solving, and creativity. I am proud of the results and feedback that I have received from my clients and coaches, and I am always eager to learn and grow.