Junior Search Engine Optimization (SEO) Executive Job

Key responsibilities:

1. Keyword Research:
Conduct comprehensive keyword research to identify relevant and high-performing keywords and phrases
Analyze competitor keywords and industry trends to identify opportunities

2. On-Page Optimization:
Optimize website content, including meta titles, meta descriptions, header tags, and body content for targeted keywords
Improve website structure and internal linking for better search engine crawl ability

3. Content Strategy:
Collaborate with content creators to develop SEO-friendly content that addresses user intent and aligns with keyword strategy
Ensure content is well-optimized for search engines while maintaining readability and user-friendliness

4. Technical SEO:
Identify and address technical SEO issues such as site speed, mobile-friendliness, crawl errors, and XML sitemaps
Implement structured data markup (Schema.org) to enhance search results

5. Off-Page SEO:
Develop and execute link-building strategies to acquire high-quality backlinks from authoritative websites
Monitor and manage the company's online reputation and brand mentions

6. Analytics and Reporting:
Use SEO tools like Google Analytics, Google Search Console, and SEO software to track website performance and keyword rankings
Generate regular reports to evaluate the effectiveness of SEO efforts and recommend improvements

7. SEO Trends and Algorithm Updates:
Stay up-to-date with SEO industry trends, search engine algorithms, and best practices
Adapt strategies accordingly to maintain or improve search rankings

8. Local SEO (if applicable):
Optimize local business listings and directories to improve local search visibility
Manage and respond to customer reviews and ratings

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