1. Develop and execute SMO strategies to enhance brand visibility, engagement, and reach on social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and others
2. Manage and optimize company profiles on social media platforms to ensure consistency in branding, messaging, and tone of voice
3. Create compelling and engaging content for social media posts, including text, images, videos, and other multimedia formats
4. Monitor social media channels for conversations, trends, and opportunities to engage with the audience
5. Implement social media advertising campaigns to promote products, services, or events and achieve specific marketing objectives
6. Analyze social media metrics and performance data to track the effectiveness of SMO strategies and campaigns
7. Identify opportunities for growth and improvement based on social media analytics and insights
8. Stay updated on industry trends, best practices, and emerging technologies in social media marketing and optimization
9. Collaborate with cross-functional teams, including marketing, content, design, and customer service, to ensure alignment and consistency in brand communication
10. Provide regular reports and updates on social media performance, insights, and recommendations to key stakeholders
