{"id":19148,"date":"2020-09-07T13:45:25","date_gmt":"2020-09-07T08:15:25","guid":{"rendered":"https:\/\/internshala.com\/blog\/?p=19148"},"modified":"2020-09-09T16:44:38","modified_gmt":"2020-09-09T11:14:38","slug":"the-design-series-what-is-ui-design","status":"publish","type":"post","link":"https:\/\/internshala.com\/blog\/the-design-series-what-is-ui-design\/","title":{"rendered":"The Design Series: What is UI Design"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">People often use the terms User Interface (UI) and User Experience (UX) interchangeably, as we previously explained in our <\/span><a href=\"https:\/\/internshala.com\/blog\/2020\/08\/what-is-ux-design\/\" target=\"_blank\" rel=\"noopener noreferrer\"><b>\u201cWhat is UX design?\u201d<\/b><\/a><span style=\"font-weight: 400;\"> article. If you\u2019re interested in a career in UI design, a quick google search may also still leave you a bit confused. While UX and UI design inevitably go hand in hand, they are two completely different disciplines. Think of the relationship between UI and UX design the same way you look at doubles partners in badminton or tennis, they both play the same game but have different styles.<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-19149\" src=\"https:\/\/internshala.com\/wp-content\/uploads\/2020\/09\/wH5y2PkWhCxqKBje8rBp5e.jpg\" alt=\"Learn UI\/UX design through Internshala trainings UI\/UX design training\" width=\"1920\" height=\"1080\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI comes with its own set of tasks and therefore requires a different skillset. If you\u2019re thinking about a career in UI design, you\u2019re in the right place. This article will cover the following topics:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">1. An introduction to UI design<\/span><\/p>\n<p style=\"text-align: justify;\">2. The visual element of UI design<\/p>\n<p style=\"text-align: justify;\">3. The human element of UI design<\/p>\n<p style=\"text-align: justify;\">4. What does a UI designer actually do<\/p>\n<p style=\"text-align: justify;\">5. What kind of skills are expected from UI designers<\/p>\n<p style=\"text-align: justify;\"><b>An introduction to UI design\u00a0<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Both UI and UX aim to create a positive experience for the user. As we previously explained, UX design is all about enhancing the overall experience for the user in terms of usability and accessibility. However, UI design determines the elements users use to literally interact with a product. Think buttons, fonts, typography, forms, colour palettes, and icons amongst many other important interface elements. UI design also includes screen transitions, layouts, and interface animations. Any visual element, animation, and interaction are designed by a UI designer.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b>The Visual Element of UI design\u00a0<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI\u2019s entire focus is on the user\u2019s visual experience. UI influences how any user interacts with any interface; UI work can be found on websites, apps, video games. It focuses on how a user will navigate from point A to point B through visual touchpoints (buttons, scroll bars).. Every screen through which users move is designed by a UI designer. Designers create interactive and visually appealing elements to make this movement possible and enjoyable for users.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b>The Human Element of UI design<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">A UI designer also has to take human behaviour into consideration when planning designs. Why? Because a good interface requires little to no thought from the actual user. Think about all the mindless scrolling you do on your favourite apps; they\u2019re effortless to use, simple, and aesthetically pleasing. <\/span><span style=\"font-weight: 400;\">For example, think about the time you first installed Tinder. Did it take you ages to figure out how to use it?<\/span><span style=\"font-weight: 400;\"> Swipe right for yes and swipe left for no. It\u2019s incredibly simple. Tinder\u2019s ease of use is evident as everyone and their grandma now use it to get dates. In fact, it\u2019s so easy to use that I know you have re-downloaded it many times.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI designers always think about the human user and how their mind works. Designers then use elements like spacing, colour, and patterns to guide the user. A successful UI designer will learn to use intuition. Designers put themselves in their user\u2019s place and learn to anticipate what the user expects at each stage. Designers then use this to design visual and interactive designs that respond in a way that seems natural to the user.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">A good example of a designer\u2019s intuition can be seen in many real estate related apps. You see an apartment or house that you really like, you open up the gallery, and the display takes over the screen. However, you also notice a small \u201c1\/10\u201d caption on the page and then you just naturally know to swipe to see more photos despite there being no explicit instructions to do so. A UI designer anticipated this by thinking about what a user would expect and designed the interface accordingly.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UX is the foundation of the app, kind of like a blueprint. The UI then fills it with visuals and interactive touch points which guide the user through as naturally and intuitively as possible.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Now that you have an idea of what UI design is, you must be wondering what kind of tasks a UI designer deals with on a daily basis.<\/span><\/p>\n<p style=\"text-align: justify;\"><b>What does a UI designer do<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI designers are tasked with bringing the UX designers\u2019 vision to life. Let\u2019s have a look at how they would go about accomplishing this task.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><strong>Design<\/strong><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">You need to be prepared to get involved with a whole lot of hands-on design work. Designers design screens, create visual touchpoints, and the interactivity that fuels the product. The product must be well-oiled and coherent, which is why consistency is also key for designers. Designers ensure consistency and it\u2019s done by creating a style guide and visual language that will be used across the board. Here are some of the elements that a UI designer would work on:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Responsive design is how an app would display on a number of different screen sizes.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Designing interactive elements such as scroll bars, buttons, and sliders.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Choosing appropriate fonts and typesetting.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Creating animations.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Designing each screen a user will interact with, including the layout.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Designing visual patterns and hierarchies that result in an intuitive user interface.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Using colour theory to design one-of-a-kind colour palettes that inject some much-needed personality into the product.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Designing the interactivity of each element. i.e. what does a button do when a user clicks it? Does it pulsate, change colour, etc.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Establishing a style guide to ensure consistency.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The design stage includes creating mood boards and sketching out how the interface might look. UI designers will often use software like Photoshop to design drafts.\u00a0<\/span><\/p>\n<figure id=\"attachment_19150\" aria-describedby=\"caption-attachment-19150\" style=\"width: 1600px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-19150\" src=\"https:\/\/internshala.com\/wp-content\/uploads\/2020\/09\/app-design-example.jpg\" alt=\"Learn UI design through Internshala Trainings UI\/UX design training\" width=\"1600\" height=\"1200\" \/><figcaption id=\"caption-attachment-19150\" class=\"wp-caption-text\">An example of UI design<\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><strong>Collaborate\u00a0<\/strong><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI designers have to collaborate with clients and UX designers. If you\u2019re planning to become a UI designer, then you\u2019re going to need to bring out your extroverted side to play. UI is still about human users, which is why you will spend a healthy amount of time learning about the brand and its targeted users. You\u2019ll have to step into your user\u2019s mind and figure out what drives the user as they move about the product\u2019s interface. While user research is traditionally done by the UX designer, the UI designer is tasked with implementing it. Have no fear; the UX designer will provide you with a wireframe to work from. You\u2019ll then hand your design over to developers. Furthermore, as a UI designer, you\u2019ll need to have clear methods of communication between various departments.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><strong>Prototype<\/strong><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Testing your designs is crucial in figuring out all the bugs and in seeing what works and what doesn\u2019t. To ensure the product is as smooth as possible, designers will develop a number of prototypes. It\u2019s a trial and error process which helps designers figure out all the bugs. There are a few different types of prototypes:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">1. Low fidelity wireframes are basic layouts and elements displayed on paper. These are rough sketches of user flows. They are a great way to quickly communicate ideas or changes with minimal cost.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">2. Once the user flows and screen layouts are decided, clickable prototypes enter the scene. They are static screens that contain a fair amount of detail in them.<\/p>\n<p style=\"text-align: justify;\">3. High fidelity prototypes closely resemble the final product. This is when any last stage fine-tuning takes place before the design is shipped off to the developers.<\/p>\n<figure id=\"attachment_19151\" aria-describedby=\"caption-attachment-19151\" style=\"width: 756px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19151 size-full\" src=\"https:\/\/internshala.com\/wp-content\/uploads\/2020\/09\/112712_2207_LowFidelity1.jpg\" alt=\"Learn UI design through Internshala Trainings UI\/UX design training\" width=\"756\" height=\"577\" \/><figcaption id=\"caption-attachment-19151\" class=\"wp-caption-text\">An example of low fidelity prototyping<\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If tasks like these excite you, then UI design may be a great fit for you. Keep in mind that these are just a few of the tasks you\u2019ll have to deal with on a regular basis. If you\u2019re still interested in pursuing UI design, you may want to learn more about what kind of skills UI designers are expected to have.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b>What kind of skills are UI designers expected to have?<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI designers boast a diverse skill set with a combination of both hard and soft skills.<\/span><\/p>\n<p style=\"text-align: justify;\"><b>Hard Skills:<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Require an in-depth understanding of the fundamental methods, theories, and practices that form the basics of UI design. These include typography, colour theory, UI design patterns, and important design approaches like the Gestalt Principles.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Entry-level UI designers are expected to be proficient in at least one industry-standard design and prototyping tools such as Sketch, Adobe XD, or InVision. Start with one of the tools and, you\u2019ll be able to understand the others as you learn.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b>Soft Skills:<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Communication is everything in the world of UI design. You need to be able to explain the functionality of your designs to developers with extreme clarity. You\u2019ll also be expected to communicate with clients and any other stakeholders, to explain and justify your designs in great detail.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; UI designers require a healthy degree of empathy. Ensuring inclusivity and accessibility is imperative for creating an interface that many users will enjoy.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">&#8211; Collaborating with UX designers, web developers, stakeholders, and clients is a staple of the job. For example, good communication skills are necessary if you want to find success as a UI designer. You also need to be a team player. While you may be good at giving creative direction, you also need to be open to receiving it. Always keep the end goal in mind.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">UI design jobs are hot right now and there\u2019s also room for tremendous growth and improvement in the industry. UI design offers a variety of tasks and will require you to be incredibly creative and flexible. UI designers need to be both visually and psychologically aware of what their users will want. Simply said, if you want to design user-friendly interfaces, you need to understand how people work.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you\u2019re interested in gaining new and in-demand UI design skills, please check out Internshala Trainings UI\/UX design training <\/span><a href=\"https:\/\/trainings.internshala.com\/ui-ux-design-training?utm_source=IS_Blog&amp;referral=BLOG10&amp;utm_medium=what-is-UI-design\" target=\"_blank\" rel=\"noopener noreferrer\"><b>here. <\/b><\/a><span style=\"font-weight: 400;\">If you don\u2019t think UI design is for you but you\u2019re curious about UX design, check out our articles on <\/span><a href=\"https:\/\/internshala.com\/blog\/2020\/08\/what-is-ux-design\/\" target=\"_blank\" rel=\"noopener noreferrer\"><b>\u201cWhat is UX design?\u201d <\/b><\/a><span style=\"font-weight: 400;\">and <\/span><a href=\"https:\/\/internshala.com\/blog\/2020\/08\/what-does-a-ux-designer-do\/\" target=\"_blank\" rel=\"noopener noreferrer\"><b>\u201cWhat does a UX designer do?\u201d<\/b><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you\u2019re already familiar with UI or UX design and are looking for experience, check out our <\/span><a href=\"https:\/\/internshala.com\/internships\/ui%2Fux-internship\" target=\"_blank\" rel=\"noopener noreferrer\"><b>UI\/UX internships<\/b><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/internshala.com\/fresher-jobs\/ui%2Fux-fresher-job\"><b>fresher jobs<\/b><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<aside class=\"mashsb-container mashsb-main \"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"float:left\"><div class=\"counts mashsbcount\">280<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Finternshala.com%2Fblog%2Fthe-design-series-what-is-ui-design%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Share&nbsp;on&nbsp;Facebook<\/span><\/a><a class=\"mashicon-subscribe mash-medium mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Get&nbsp;Your&nbsp;Dream&nbsp;Internship<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.42-->","protected":false},"excerpt":{"rendered":"<p>People often use the terms User Interface (UI) and User Experience (UX) interchangeably, as we previously explained in our \u201cWhat is UX design?\u201d article. If you\u2019re interested in a career<\/p>\n","protected":false},"author":5355,"featured_media":19152,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[675,18,3943],"tags":[3361,2825,564,4252],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Design Series: What is UI Design - Internshala blog<\/title>\n<meta name=\"description\" content=\"UI design determines the elements users use to literally interact with a product. This includes fonts, colours, and typography. 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