{"id":19620,"date":"2021-06-01T15:26:50","date_gmt":"2021-06-01T09:56:50","guid":{"rendered":"https:\/\/internshala.com\/blog\/?p=19620"},"modified":"2021-06-02T13:25:05","modified_gmt":"2021-06-02T07:55:05","slug":"internship-at-jiosaavn","status":"publish","type":"post","link":"https:\/\/internshala.com\/blog\/internship-at-jiosaavn\/","title":{"rendered":"Internship at JioSaavn: Going backstage and learning about the making of a music app"},"content":{"rendered":"

\"One<\/p>\n

About the author: <\/i><\/b>Satyajeet Sarfare is pursuing B.Tech in Computer Science and Engineering from SRM University, Chennai. He shares his learnings from a one-day internship at JioSaavn.<\/span><\/i><\/p>\n

A few months back, I was going through my emails when Internshala\u2019s one-day internship campaign caught my eye. However, I was unsure about applying to any of the internships, so I researched about the campaign. I realised that this was their second edition and decided to give it a shot.<\/span><\/p>\n

There were three companies that invited applications – JioSaavn, Bhumi, and Decathlon. Being a computer science student, I was most interested in applying to JioSaavn. I wanted to learn about the organisational structure of an IT company first-hand.<\/span><\/p>\n

To a user, JioSaavn is an app that streams music. Behind the scenes, this involves the work of smaller cross-functional teams. I was keen on learning about the SDLC of different products created for iOS, Android, Windows, and the web. Moreover, I wanted to understand how various departments, such as advertising, branding, business analytics, artist, product, and finance, communicate.<\/span><\/p>\n

The selection process consisted of two rounds. The first was a conventional resume screening with one additional question – <\/span>What did I like about the company? <\/span><\/i>I answered this with ease because I am an eclectic music lover who has tried all major audio OTT platforms. Hence, I listed the features that set JioSaavn apart from its competitors. I also added a suggestion about targeting audiophiles, which I believe made my application stand out.<\/span><\/p>\n

Two months later, I was informed about my selection for the second round. This round was a mix of traditional and unconventional questions. I was asked about my interests, ideal workspace, and soft skills. Additionally, I was asked to suggest ideas for increasing the number of pro-subscribers and getting brand partnerships from three different sectors. I did a bit of market research and framed my answers.<\/span><\/p>\n

A few more weeks passed, and I received a congratulatory email from Internshala wherein I was given the details of the HR representative from JioSaavn. When I got in touch with her, she asked me to share my interests so that the program could be tailored to suit my needs! Following this interaction, she came up with a schedule and finalised May 6th as the date for the internship.<\/span><\/p>\n

The day began with an interaction with the engineering team who told me about the role of front-end and back-end teams at JioSaavn. I learned about server scaling, UI\/UX, and ML recommendation models. They elaborated on their deep learning-based model, which uses a hybrid system of audio similarity and user listening patterns. Lastly, they told me about the performance metrics used to measure progress. Next, I connected with members of the product team. They gave me an overview of the features in different platforms and the process for adding each including the SDLC.\u00a0<\/span><\/p>\n

The second half of the internship was spent with brand solutions, ads, and marketing team. During this session, I first learned how their platform is made approachable for brands to partner with. Next, I was introduced to their native and showcase ads. We worked on their DataOne platform to draw insights via analytics and learn about metrics such as CTR, impressions, listen-through rates, and so on. Finally, I interned with the marketing representative who told me about their recent campaigns through two case studies – <\/span>Four More Shots Please!<\/span><\/i> and <\/span>Bumble Mixtapes<\/span><\/i>. Through this interaction, I understood how to choose the right social platforms according to the target audience.<\/span><\/p>\n

The last session was with the HR representative, who ensured that all my questions were answered. Moreover, she gave me an insight into the work culture at JioSaavn through <\/span>The JioSaavn 10<\/span><\/i>, which are the cultural values that each employee abides by. I hope that my future workplace has a similar set of values as well.\u00a0<\/span><\/p>\n

Overall, it was an incredible experience that showed me how vast is the career path I wish to pursue. I would have never have imagined that I could gain such valuable insights in such a short time. I am grateful to the JioSaavn team for sharing their time and knowledge. The team was wonderful to work with, and I truly appreciate the confidence they had in me. I would also like to thank team Internshala for providing students with such sublime experiences!<\/span><\/p>\n

Inspired by Satyajeet\u2019s internship at JioSaavn? <\/span><\/i>Register<\/span><\/i><\/a> on Internshala and stay in the loop about all the exciting opportunities!<\/span><\/i><\/p>\n