{"id":2811,"date":"2026-04-14T14:23:20","date_gmt":"2026-04-14T08:53:20","guid":{"rendered":"https:\/\/internshala.com\/competitions\/?p=2811"},"modified":"2026-04-14T14:23:22","modified_gmt":"2026-04-14T08:53:22","slug":"mascot-design-contest-for-eat-right-india","status":"publish","type":"post","link":"https:\/\/internshala.com\/competitions\/mascot-design-contest-for-eat-right-india\/","title":{"rendered":"Mascot Design Contest for Eat Right India"},"content":{"rendered":"\n<p><strong>\ud83d\udccc About the Event<\/strong> <\/p>\n\n\n\n<p>The <strong>Food Safety and Standards Authority of India (FSSAI)<\/strong>, under the Ministry of Health &amp; Family Welfare, invites creative minds to design the official <strong>visual ambassador<\/strong> for the <strong>Eat Right India<\/strong> movement. This flagship initiative promotes safe, healthy, and sustainable food choices. The winning mascot will become the face of national awareness campaigns, helping to simplify complex nutritional messages and build an emotional connection with citizens, especially children and youth, across India.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-default\" style=\"background-color:#f0f0f0;color:#f0f0f0\"\/>\n\n\n\n<p><strong>\u2139\ufe0f Event Details<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Category:<\/strong> Design and Creative Arts, Government Initiatives<\/li>\n\n\n\n<li><strong>Organizer:<\/strong>  Ministry of Health &amp; Family Welfare, FSSAI &amp; MyGov India<\/li>\n\n\n\n<li><strong>Eligibility:<\/strong> All Indian Citizens (Individuals or Teams)<\/li>\n\n\n\n<li><strong>Team Size:<\/strong> Individual or Group (Prize awarded to one designated representative)<\/li>\n\n\n\n<li><strong>Effort Level:<\/strong> Medium to High<\/li>\n\n\n\n<li><strong>Submission Type:<\/strong> Digital Artwork (PDF) + Write-up + Undertaking<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-default\" style=\"background-color:#f0f0f0;color:#f0f0f0\"\/>\n\n\n\n<p><strong>\ud83d\udcc5 Important Dates<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Start Date:<\/strong> 8th April 2026<\/li>\n\n\n\n<li><strong>Submission Window:<\/strong> 17th May 2026<\/li>\n\n\n\n<li><strong>Results Announcement:<\/strong> TBA via MyGov<\/li>\n\n\n\n<li><strong>Mode:<\/strong> Online (MyGov platform)<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-default\" style=\"background-color:#f0f0f0;color:#f0f0f0\"\/>\n\n\n\n<p><strong>\ud83c\udfc6 Prize Details and Value<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mascot Design Winner:<\/strong> \u20b950,000\/-<\/li>\n\n\n\n<li><strong>Mascot Name Winner:<\/strong> \u20b920,000\/-<\/li>\n\n\n\n<li><strong>Certificates:<\/strong> All winners receive a <strong>Certificate of Appreciation<\/strong>.<\/li>\n\n\n\n<li><strong>Visibility:<\/strong> The winning design will be used globally in print, digital media, and national educational outreach.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-default\" style=\"background-color:#f0f0f0;color:#f0f0f0\"\/>\n\n\n\n<p><strong>\ud83c\udfaf What You Need to Do<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Conceptualize:<\/strong> Create a unique mascot reflecting the three pillars of Eat Right India: <strong>Eat Safe, Eat Healthy, and Eat Sustainable.<\/strong><\/li>\n\n\n\n<li><strong>Design Requirements:<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Signature Pose:<\/strong> One mandatory main pose.<\/li>\n\n\n\n<li><strong>Action Poses:<\/strong> Six additional expressions\/actions (Healthy eating, Thumbs-up, Waving, Running, Smiling, Holding fruits\/veg).<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Naming:<\/strong> Propose a <strong>single-word name<\/strong> for the mascot.<\/li>\n\n\n\n<li><strong>Write-up:<\/strong> Draft a short explanation (max 200 words) on the concept, symbolism, and values represented.<\/li>\n\n\n\n<li><strong>Technical Specs:<\/strong>\n<ul class=\"wp-block-list\">\n<li>Format: <strong>PDF<\/strong> (Minimum 300 DPI, at least 1920 \u00d7 1080 pixels).<\/li>\n\n\n\n<li>Size: Under <strong>10 MB<\/strong>.<\/li>\n\n\n\n<li><strong>No AI:<\/strong> AI-generated designs are strictly prohibited.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-default\" style=\"background-color:#f0f0f0;color:#f0f0f0\"\/>\n\n\n\n<p><strong>\ud83d\udcca Evaluation Criteria<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Creativity &amp; Uniqueness (30%)<\/strong><\/li>\n\n\n\n<li><strong>Alignment with ERI Values (30%)<\/strong><\/li>\n\n\n\n<li><strong>Visual Appeal &amp; Simplicity (20%)<\/strong><\/li>\n\n\n\n<li><strong>Adaptability &amp; Pan-India Appeal (20%)<\/strong><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udccc About the Event The Food Safety and Standards Authority of India (FSSAI), under the Ministry of Health &amp; Family Welfare, invites creative minds to design the official visual ambassador<\/p>\n","protected":false},"author":9,"featured_media":2813,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contests"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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