Digital Marketing Manager Job

Key responsibilities:

1. Work on brand account management
2. Prepare a statement of deliverables in consultation with the sales team
3. Manage onboarding of the brands on the platform
4. Create and execute content marketing plans for the brands across channels/platforms, Instagram, Facebook, email, etc.
5. Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets
6. Maintain and manage the deliverable calendar
7. Manage end to end content management and delivery function of advantage club s website and social handles
8. Research ideas and facts pertinent to the type of content/topic assigned
9. Drive performance marketing functions to drive engagement and for brands and corportes. For eg: SEO, LinkedIn Ads, CRM, etc.
10. Monitor key performance metrics like CPI & Cconversion % for the campaigns on a daily basis and take corrective actions
11. Analyze campaigns, identify trends, provide fast & accurate reports, and optimize campaigns on a real time basis to improve ROI
12. Plan and execute BTL activities, events, and other promotional activities inside client premises to achieve key outcomes

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