1. Create a product launch and go-to-market strategy for Bip
2. Create customer segments and marketing plans for each customer segment
3. Interact with existing customers to get insights into new product features that we need to build
4. Develop pricing strategy for different customer segments
5. Contribute to product strategy using market research and user surveys
6. Devise strategies for customer retention and analyze customer churn
7. Give product demos to interested customers and convert them to successful users
8. Create video, text, and image collaterals for marketing
9. Stay active on social media to evangelize Bip and create top-of-the-funnel of new customers
10. Build and engage a build-in-public community using online events
11. Host events, podcasts, and blogs to promote a build-in-public culture
12. Organize webinars and podcasts with entrepreneurs who are building build-in-public plugin into the community
Probation details: The job will start with a probation period of 3 months, during which the salary will remain the same.
Skill(s) required
Digital MarketingEmail MarketingProduct ManagementSocial Media Marketing
Bip is a workspace for communities such as DAOs (decentralized autonomous organizations), DeFis, Blockchains, and #BuildInPublic creators. Bip allows: anybody to edit to public documents, moderated by a Git workflow, seamless integration to slack & discord, where your community resides, track contributions, and reward contributors using points and tokens and roadmap- create an open, on-chain reputation system for users that points to the exact contributions made by them.
Bip's users include Superteam DAO (India's most popular DAO), Questbook DAO (15K developers, YCw21), and Mesh Finance (fully decentralized company with 0 employees, YCW19).