1. Networking within the target market in allocated areas through establishing connectivity by virtual and physical means, and on-boarding the merchants in order to increase customer and merchant base
2. Presenting the Mobikwik app to the target audience and explaining the features, uses, advantages
3. Explaining marketing offers to users and incentives schemes to the merchants
4. Closing the deal by procuring required documents for onboarding
5. Managing viral marketing by branding & offering promotions by deploying collaterals
MobiKwik is India's largest independent mobile payments network connecting 107 million users with more than 3 million direct merchants. It enables users to discover retailers (brick-and-mortar stores, e-com websites, m-com apps, billers, telcos) and then start paying them with 1-tap. MobiKwik is powering payments for IRCTC, Uber, Meru Cabs, Shuttl, Big Bazaar, OYO Rooms, Zomato, Barista, PVR, Archies, WHSmith India, BookMyShow, Grofers, Big Basket, Domino's, Pizza Hut, eBay, ShopClues, Myntra, Jabong, Pepperfry, GoDaddy, MakeMyTrip, Cleartrip, and Yatra. The company has raised close to $30 million in funding till now from Sequoia Capital, American Express, Tree Line Asia, and Cisco Investments. With MobiKwik, users load money into the wallet once using cash, loyalty points, debit card, credit card, and net banking to make secure 1-tap payments for online or offline purchases.