Content Writing Internship

Selected intern's day-to-day responsibilities include:

1. Writing blogs, articles, social media posts, white papers, etc
2. Creating and managing a portfolio of paid search campaigns, paid social campaigns and display campaigns
3. In-depth keyword research, ad grouping and audience targeting
4. Researching websites, sourcing and implementing keywords, creating ad text, assigning budgets, implementing strategies and optimizing campaigns to meet KPIs
5. Ad copy creation and editing
6. Identifying optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing
7. Creating and delivering meaningful analytics and reporting to monitor and showing progress
8. Maintaining knowledge of industry best practices and new technologies

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