Content Writing Internship

Selected intern's day-to-day responsibilities include:

1. Writing smart, carefully crafted content for clients that capture attention in a sea of competing headlines
2. Finding new ways to tell our clients stories by generating ideas on bringing content to life across multiple channels
3. Serving as a trusted resource for a content strategy to Highwire s client and account teams
4. Collaborating to examine and analyze a client s existing content, identity guidelines, and challenges to glean insights and recommending improvement
5. Ensuring that account teams align on content objectives, assumptions, risks, and success factors
6. Monitoring the firm s branded content to make sure it s relevant, engaging, and effective
7. Participating in new business development efforts, leading creative teams, developing client response materials and excellent client case studies
8. Partnering with Highwire s outside creative contractor resources and freelancer network
9. Digesting content provided by the client, client services, other agencies, or from own research, and extracting relevant insights to brief and inspire the team
10. Advocating for content s role in digital strategy and production and continuing to uncover new ways to distribute clients across digital channels
11. Developing strong relationships with executives to source and develop stories

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