1. Contribute towards developing and executing the monthly content calendar across channels, including blogs, newsletters, emailers, YouTube, and social media properties
2. Research on topical trends in the market and develop a brand narrative through informative content to engage and educate readers on financial trends
3. Collaborate with all other marketing functions, including product, digital marketing, and business teams for content requirements
4. Translate the marketing strategy into funnel-focused content marketing programs
5. Own communication properties for the brand and create thought-provoking content that drives engagement, views, traffic and creates demand for the brand s products
6. Support PR team in drafting articles for publishing in the media, drafting press notes & announcements
Founded in 2006, we help BFSI enterprises build new age fin-tech products and platforms to power their digital business. We work with leading financial enterprises such as HDFC Life, Aditya Birla Finance, UTI MF, Birla Sun Life AMC, Coverfox, ICICI Bank, and more and help them create world-class digital products as a part of their transformation assignments.
We are a 150+ strong team, headquartered in Bangalore and have built 120+ digital products for various enterprises in India and the US. Our highly skilled team of experts includes designers, developers, architects, and data specialists to help you bring great ideas to life. We are a self-funded company & looking up to scale to the next level.
