1. Keeping track of digital marketing activities and keeping up with everything that's going on
2. Working with the social media manager to create and implement campaigns
3. Developing content calendars on a weekly and monthly basis
4. Increasing online outreach and promoting the company using Facebook, Instagram, Twitter, and more
5. Performing research to find articles, stories, resources or other content that is relevant photos, video or other content from activities and event
6. Assisting in writing, editing and copy editing long-form and short-form content including articles, blog posts, web copy, landing pages, in-depth guides, customer stories and more
7. Producing various content types, including email, social media posts, blogs, and white papers
8. Actively managing and promoting our blog, and pitching articles to relevant third-party platforms
9. Analyzing content marketing metrics and making changes as needed
10. Collaborating with other departments to create innovative content ideas
11. Working alongside the marketing department to identify new marketing opportunities such as new ideas for promotions, online advertising, direct marketing, web presence, and product
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