1. Build, plan, and implement the overall digital marketing strategy
2. Manage the strategy
3. Manage and train the strategy, design, lead generation, and web developer team
4. Stay up to date with the latest technology and best practices
5. Manage and oversee different digital marketing channels
6. Measure ROI and KPIs
7. Prepare and manage digital marketing budget
8. Oversee all the company's social media accounts, content, and presence
9. Measure and manage online content
10. Track SEO and Google Analytics data and make complex analysis
11. Build an inbound marketing plan
12. Anticipate sales performance trends
13. Organize and lead the digital marketing team
14. Research competition, investigate benchmarks and provide suggestions for improvement
We are the world's largest fashion brand backed with the most viewed, proven, and stable high-end luxury fashion and lifestyle media house. Founded in the year 1997, Fashion TV is a 24/7 dedicated fashion & lifestyle TV channel available on leading OTT platforms all over the world. Fashion TV now has FTV-franchises in India & SAARC countries, with a vision to roll out luxurious, high-profile, high-end businesses venturing into multiple F verticals across beauty & health/fitness/wellness, apparel & accessories, hospitality/food & beverage, education, events & parties, and real estate sector via franchising and licensing opportunities leveraging the F or FTV brand; for example, night clubs, pubs, resto-bars, lounges, cafes, spas, beauty salons, salons, tattoo/piercing & nail-art/nail-spas, gyms, fitness centers, fitness clubs, modeling schools, grooming schools, fashion designing schools, beauty pageants & competitions, high-profile events & parties, high-end luxurious residences, etc.
