General Management Internship

Selected intern's day-to-day responsibilities include:

1. Carry out market research through industry contacts, publications, trade events, news to identify ideas for growth
2. Deliver true consumer insight by using both primary and secondary research
3. Define problems, collect information, establish facts and draw valid conclusions to drive insights
4. Develop a deep understanding of consumers, trade, and markets in India across categories, and be the consumer insights and knowledge champion
5. Display strong focus and involvement in understanding business and brand objectives and working with brand teams to develop and manage learning plans to best meet them.
6. Identify areas for research and manage all market research initiatives, both qualitative and quantitative keeping in mind time and budget
7. Develop questionnaires, analyze and interpret data collected, develop presentations and make recommendations based on findings of the research
8. Conduct regular market research activities to gauge the pulse of the industry and be up to date with latest trends in consumer preferences and competitor strategy
9. Analyze data and communicate findings
10. Gathering market data and preparing reports
11. Develop new techniques for conducting competitive analysis and market research in a cost-effective manner
12. Conduct market research on industrial products
13. Create case studies of sampling and research to create innovative samples

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