1. Build, plan and implement traffic acquisition and brand exposure strategies to meet the company s goals
2. Network with bloggers, journalists, industry influencers, etc., and strike mutually beneficial deals with them to ensure a long-term relationship
3. Build a strong back-link acquisition strategy for all kinds of content pieces, business pages, product pages, blogs, YouTube videos, etc.
4. Perform SEO research and identify effective content and keywords
5. Track, measure and analyze overall unpaid traffic through various channels like websites, blogs, YouTube, SMS, emails, Quora, Medium, Reddit, Pinterest, social media, influencers, etc.
6. Prepare and present reports on the traffic acquisition achieved through various sources of traffic and the effort put in for the same
7. Implement the best search engine optimization (SEO) practices and techniques
8. Stay up-to-date with the latest digital marketing technologies and best practices
Every human problem in recent times has been answered with a digital solution, be it Facebook, Uber, Amazon, etc. The success of these companies is in the fact that they all understood the importance of making sure every digital aspect of their product was of the best quality. Developing a successful solution requires a high level of coding, a sophisticated design, a well-planned digital marketing strategy, and a viable e-commerce channel to sell the final product. We have thus developed specialized schools for each of these areas to provide world-class knowledge and skills in every area of the digital universe.