o Manages all social media channels, campaigns, and team members to sustain an engaging audience experience and to increase audience satisfaction. Researches and analyses social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy. Works with various company departments to promote overall brand through social media channels.
o Oversees all company social media accounts management
o Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
o Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals
o Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction
o Audits and analyses social media presences, including digital advertising costs and returns
o Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
o Interviews, hires, and trains social media team members
o Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages
Skill(s) required
English Proficiency (Written)Social Media Marketing
Fedo has built deep expertise in the areas of analytics, artificial intelligence (AI), and machine learning (ML) with a specific focus on healthcare. In the past, our team had successfully built machine learning algorithms within various facets of healthcare such as predicting readmissions, identifying prescribing trends of physicians, etc. Most recently, we developed a risk stratification algorithm that uses AI/ML to predict individuals' propensity for 7 non-communicable diseases such as Diabetes II and CVD-MI. We predict such risks with minimal clinical data of individuals and our models have the flexibility to add or remove parameters.
We are honored to have been included in the 'Top 10 artificial intelligence companies making a difference in the world' by disruptordaily.com along with Tesla and Neuralink recently. We won the ICICI Lombard-Fintech Valley insure-tech challenge and Your Story Tissot Signature Innovation Club.