The social media marketing (Google Ads media buying) role will be to draft marketing campaigns from start to finish, on the Google Ads platform. He/She should be able to work independently and be proficient with Google s different ad formats (search, display, YouTube, shopping) ad policies and have an advanced understanding of audiences, tracking, and attribution models.
1. Set up, monitor, optimize campaigns (Google Search, Google Display and Google Shopping, YouTube) from start to finish
2. Analyze Google media buys and associated metrics on a daily basis to ensure client success
3. Work on A/B test ad copy, images/videos, and funnels effectively to meet performance goals
4. Analyze performance data, provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions
5. Perform competitive research to identify & learn from what competitors are doing
Skill(s) required
Facebook MarketingGoogle AdWordsGoogle AnalyticsSocial Media Marketing
1. are available for full time (in-office) internship
2. can start the internship between 18th Oct'21 and 22nd Nov'21
3. are available for duration of 3 months
4. have relevant skills and interests
* Women wanting to start/restart their career can also apply.
Added requirements
1. Demonstrated analytical and data interpretation skills
2. A detail-oriented and organized approach
3. Enthusiasm, passion, and commitment
4. Bachelor's degree
5. Google Marketing Certification and Advanced knowledge of other channels will be an advantage
6. An intermediate understanding of social, email, display, native and programmatic media buying and how all these channels come together to serve a brand's purpose
We are a software engineering company with a strong focus on mobile, AI, and analytics. We are a technology partner to dynamic organizations across healthcare, legal, e-commerce & consulting sectors. The founders of the firm have immense expertise in technology, AI, and data analytics and bring along vast domain knowledge in healthcare, legal and financial services domains. With a combined experience of over 16 years, they have worked in some of the best companies across the globe including Fortune 500 companies.
