1. Managing marketing campaigns with dedicated targeting options on all channels
2. Creating marketing campaigns with respect to the current market trends
3. Filtering out the target audience and reaching out to niche audience
4. Developing conversion funnel and reinforcing it to avoid any potential leaks
5. Generating sales from dedicated marketing campaigns with effective CPC and campaign health
6. Maintaining long tail and short tail keyword database and implementing same on social media platforms, E-commerce marketplaces, and other channels for organic growth of the brand
7. Revising current strategies based on data derived from the historic and current campaigns for better conversion rate, high CTR (click-through rate), and low CACs (customer acquisition cost)
8. Managing and optimizing campaigns on a daily basis and sharing reports and analyses twice a week with the team
9. Formulating critical strategies with the founder and implementing them in the given timelines
Skill(s) required
Business AnalysisBusiness ResearchContent MarketingData AnalyticsDigital AdvertisingDigital MarketingEmail MarketingEnglish Proficiency (Written)Facebook MarketingGoogle AdWordsGoogle AnalyticsGoogle WorkspaceInstagram MarketingMS-ExcelMS-PowerPointResearch and AnalyticsSearch Engine Marketing (SEM)Social Media Marketing
Informal dress code Free snacks & beverages Health Insurance
Number of openings
2
About Foodbid
Foodbid started in 2016 as a reverse bidding platform for food and beverage deals in now improvised into various sectors and we pivoted as per the industry demands and the unpredicted circumstances. With our FMCG D2C brand, The Berry People (selected in the Amazon Launchpad 2022 program), we aim to be the Home brand for healthy snacking and go-to food to build healthy habits with our range of berries, healthy fusions, amazing superfoods, delightful delights, and most importantly elemental foods.
We are guided by a charitable trust at the core which believes in the upliftment of honest healthcare and society (especially women). The Berry People is a child concern that has many other sister concerns which are into non-profit & sustainable living with commercial aspects into hospitality (hospitals, events, cloud kitchens, and hotels), FMCG (food) manufacturing, real estate, financial investments, non-profit, and IoT.