Digital Marketing Executive Fresher Job

Key responsibilities:

1. Plan and implement various types of campaigns, but give specific focus on performance marketing
2. Research and implement emerging opportunities and technologies to achieve brand and marketing goals
3. Identify the target audience and ascertain how best to communicate to that audience
4. Analyze, research, and recommend the target audience's characteristics, behavior, interests, and media habits
5. Monitor performance and evaluate the effectiveness of campaigns through analysis of web analytics, including consumer data and insights, and use this data to tweak current campaigns and formulate future ones
6. Execute all digital marketing plans as per approved plans in a timely, efficient and effective manner, with a special focus on Google Adwords, Linkedin, ABM, email campaigns, search engine optimization, content marketing and social media promotions
7. Work on the execution of online newsletters, promotional emails and other marketing communication through various channels
8. Work on day-to-day monitoring and management of digital media plans including changes, budgeting, execution, optimization, and reporting
9. Work on keeping up-to-date on industry trends, new media buying opportunities, and recommendations on new ways to reach the target audience

Requirements:

1. Any graduate
2. Willingness to learn and passion for marketing operations and technology
3. Skillful in creative content writing
4. Initiate tasks and work independently, with strong attention to detail
5. Good communication, presentation, and interpersonal skills

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