1. Assist in the formulation of strategies to build a lasting digital connection with consumers
2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
3. Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness
4. Work on being actively involved in SEO efforts (keyword, image optimization, etc.)
5. Prepare online newsletters and promotional emails and organize their distribution through various channels
6. Provide creative ideas for content marketing and update the website
7. Collaborate with designers to improve user experience
8. Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
9. Acquire insight into online marketing trends and keep strategies up-to-date
10. Maintain partnerships with media agencies and vendors
Requirements and skills:
1. Proven experience as a digital marketing executive or similar role
2. Excellent understanding of digital marketing concepts and best practices
3. Experience with B2C social media, Google Adwords and email campaigns, and SEO/SEM
4. Working knowledge of ad serving tools (e.g., DART, Atlas)
5. Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
6. Skills and experience in creative content writing
7. Analytical mindset and critical thinking
8. Excellent communication and interpersonal skills
9. BSc/BA in marketing or relevant field
Mozocare is primarily a curated marketplace for hospitals and clinics to assist patients to access the best medical care at affordable prices. In a span of six years since starting in 2016, the company has advanced in leaps and bounds. It has grown in terms of team, revenue, clients and networks.
Today, it has collaborated with 300+ leading hospitals and has onboarded acclaimed doctors. On the other hand, it has bestrewn its affiliates and franchises in many foreign lands which, in turn, strengthened its grounds in the international realm as well.
The platform is completely free-to-use with offline support available in 106 languages, that seeks to connect patients searching for a medical procedure with clinics and hospitals around the world, allowing them to compare prices, facilities, and medical experts with options at home so they can make an informed decision regarding who to trust with their healthcare. You only make a payment in the hospital where you've received care.
