Digital Marketing Executive Fresher Job

We are looking for a highly skilled digital marketing executive to manage and execute paid advertising campaigns across Meta (Facebook & Instagram Ads), LinkedIn, and Google Ads. The ideal candidate will have a strong understanding of digital marketing, sales funnels, retargeting strategies, and ROAS optimization.
As a digital marketing executive at Makes360, you will run multiple ad campaigns for both our IT services and our diverse range of clients. Your key responsibility will be to generate high-quality leads daily, weekly, and monthly, ensuring maximum return on ad spend.

Selected candidate's day-to-day responsibilities include:

1. Plan, create, manage, and optimize paid ad campaigns on Meta, LinkedIn, and Google Ads.
2. Implement sales funnels and retargeting strategies to maximize conversions.
3. Ensure consistent ROAS (Return on Ad Spend) and improve ad performance over time.
4. Handle multiple ad accounts and manage campaigns for various industries.
5. Set and achieve daily, weekly, and monthly lead generation targets.
6. Monitor and analyze campaign performance and provide detailed reports with insights.
7. Manage and oversee all social media channels (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc).
8. Utilize social media management tools (such as Hootsuite, Buffer, Sprout Social, etc.) to schedule, monitor, and report on content.
9. Stay updated with digital marketing trends, platform updates, and best practices.
10. Collaborate with the design and content team to create high-performing ad creatives.
11. Conduct A/B testing on ad copies, audiences, and bidding strategies for better results.

Additional perks:

1. Performance-based bonuses for achieving and exceeding lead generation & ROAS targets.
2. Career growth opportunities in a fast-growing digital marketing environment.
3. Hands-on experience with top digital marketing tools and platforms.
4. Opportunity to work with diverse industries and international clients.
5. Vision of the company.

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