Digital Marketing Executive Job

Key Responsibilities:

Email Marketing
1. Newsletter: Send quarterly newsletters to subscribers showcasing new products, services, and company news.
2. Promotional Emails: Send targeted promotional emails to customers and prospects highlighting specific products or services.
3. Abandoned Lead Emails: Send follow-up emails to leads who have abandoned their inquiries or purchases.

Telephonic Conversations
1. Lead Generation: Use telephonic conversations to generate new leads and follow up on existing ones.
2. Customer Feedback: Collect feedback from customers through telephonic conversations to improve products and services.
3. Appointment Setting: Use telephonic conversations to set appointments with potential customers.

Search Engine Data Collection
1. Google Analytics: Use Google Analytics to track website traffic, behavior, and conversion rates.
2. Keyword Research: Conduct keyword research to identify relevant search terms and phrases for SEO optimization.
3. Search Engine Optimization (SEO): Optimize website content and meta tags to improve search engine rankings.

B2B Platforms
1. LinkedIn: Utilize LinkedIn to connect with potential customers, share company updates, and participate in relevant groups.
2. TradeIndia: List Fabritech India's products and services on TradeIndia to increase visibility and generate leads.
3. IndiaMART: Utilize IndiaMART to showcase products and services, and connect with potential customers.

Additional Strategies
1. Content Marketing: Create informative blog posts, articles, and guides to establish Fabritech India as a thought leader in the industry.
2. Social Media: Utilize social media platforms to share company updates, promote products and services, and engage with customers.
3. Referral Marketing: Implement a referral program to incentivize customers to refer new business to Fabritech India.

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