1. Develop Social Media Strategy
Align strategy with business goals and target audience.
2. Content Planning and Creation
Design and oversee creation of engaging posts, videos, stories, and more.
3. Platform Management
Manage and update all company social media accounts (e.g., Instagram, Facebook, LinkedIn, X/Twitter).
4. Community Engagement
Respond to comments, messages, and mentions. Build relationships with followers.
5. Campaign Management
Plan and execute social media campaigns, both organic and paid.
6. Analytics and Reporting
Monitor performance metrics (reach, engagement, CTR, etc.) and prepare reports.
7. Ad Management
Set up and optimize paid social media ads for best ROI.
8. Trend Monitoring
Stay up to date with platform trends, tools, and algorithm changes.
Collaboration
Work with other teams like design, content, sales, and customer support.
9. Influencer Partnerships
Identify and coordinate with influencers or brand ambassadors.
Skill(s) required
Creative DirectionCreative ThinkingDigital MarketingSearch Engine Optimization (SEO)Social Media Marketing
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