1. Study and research on latest trends in graphic designing and branding
2. Analyze the design from the customer s perspective and examine how the developed design will be perceived by the customer
3. Conduct competitors' analysis to ensure we deliver more value in our graphics
4. Plan themes, concepts, and designs based on the given requirements
5. Conceptualize visuals based on the decided theme/concept
6. Think creatively to produce new ideas, designs, and concepts
7. Study feedback from customers and e-store visitors and suggest ways to improvise user experience on the e-store
8. Analyze the bounce rate and other key metrics and suggest creative ways to engage users on the e-store
9. Create graphics, illustrations, designs, layouts, logos, creative, animations, etc. as per the theme/requirements
10. Develop creative designs for the e-store and for social media handles like Instagram, Snapchat, Facebook & others along with the website, advertisements, brochures, magazines, exhibitions, etc.
11. Design web pages, brochures, books, magazine covers, annual reports, advertisements, and other communication materials
12. Design layout and artwork of the graphic elements on the e-store
13. Prepare mockups and present them to the team before deciding on a final design/concept
14. Review final designs for errors before printing or publishing them
15. Ensure the final design is in adherence to brand identity and guidelines
16. Meet with the team to gain an understanding of the idea/concept
17. Work closely with the digital marketing executive in the process of developing designs for the e-store
