Paid Media Executive Fresher Job

Key responsibilities:

1. Execute day-to-day paid media campaigns
2. Work on setting bid strategies, performance monitoring, identifying, and implementing optimizations (by the target audience, content, geographic area, etc.), providing proactive recommendations and program insights
3. Understand performance objectives and KPIs
4. Work on achieving the monthly targets
5. Analyze paid media performance using analytical tools like Google Analytics and AppsFlyer
6. Present daily, weekly, and monthly performance reports to the clients
7. Extend support in creating media decks by creating presentations and providing key insights for the existing and potential clients
8. Produce and present engaging campaign analysis to clients, demonstrating the effectiveness of planning, testing, media optimization, and management

Requirements:

1. Proactive communication skills (must)
2. An inquisitive individual with a desire to learn and adapt to the dynamic digital marketing industry and trends
3. Experience in Google Ads and programmatic (preferred)

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