ITW Playworx is an entertainment, media, and communication arm of ITW Consulting Private Limited. The company is an integrated marketing solutions agency offering various specialized services in the field of experiential marketing (events, activation & exhibitions), public relations & influencer marketing, branded entertainment (content integration: in-film/out-of-film association), content & creatives, talent management, social media management, mice and sports marketing & sponsorship (cricket & other sports).
ITW Playworx has 2 subsidiary group companies ITW Playworx UK and ITW Playworx Music. Given the huge landscape of the sports and entertainment industry, the focus lies on creating path-breaking brand solutions for the new-age consumer. Our Network: Mumbai, Gurugram, Bengaluru, Kolkata, Dubai, London
Activity on Internshala
Hiring since March 2023
1 opportunity posted
About the job
We are looking for a creative, detail-oriented public relations executive to join our growing organization. In this role, you will create and promote the public image of the organization. You should develop communication strategies for media relations as well as maintain a strong network of industry connections to increase organization awareness.
Key responsibilities:
1. Plan and implement publicity strategies, campaigns, and social media calendars
2. Develop public relations strategies for current and existing products, launches, and promotions
3. Supervise, mentor, and delegate responsibilities to the PR team
4. Develop and produce high-quality, informative, and interesting press releases, press kits, and related materials
5. Maintain good relationships with media
6. Organize promotional events, press conferences, tours, visits, and exhibitions
7. Analyze media coverage and develop responses when needed
8. Develop relationships with industry leaders through social media
9. Create presentations, articles, reports, and information for websites, blogs, and social media accounts
10. Develop weekly, monthly, quarterly, and annual media activity reports
11. Develop or commission market research as needed
12. Consistently brainstorm and collaborate with the team for new ideas and strategies
