Public Relations (PR) Executive Job in Mumbai at ITW Playworx
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Public Relations (PR) Executive

ITW Playworx


Start date
Starts Immediately
3 - 4 LPA
0-2 years
0-2 years experience
Apply By
9 Apr' 23
Posted 3 weeks ago
About ITW Playworx
ITW Playworx is an entertainment, media, and communication arm of ITW Consulting Private Limited. The company is an integrated marketing solutions agency offering various specialized services in the field of experiential marketing (events, activation & exhibitions), public relations & influencer marketing, branded entertainment (content integration: in-film/out-of-film association), content & creatives, talent management, social media management, mice and sports marketing & sponsorship (cricket & other sports).

ITW Playworx has 2 subsidiary group companies ITW Playworx UK and ITW Playworx Music. Given the huge landscape of the sports and entertainment industry, the focus lies on creating path-breaking brand solutions for the new-age consumer. Our Network: Mumbai, Gurugram, Bengaluru, Kolkata, Dubai, London
Activity on Internshala
Hiring since March 2023
1 opportunity posted
About the job
We are looking for a creative, detail-oriented public relations executive to join our growing organization. In this role, you will create and promote the public image of the organization. You should develop communication strategies for media relations as well as maintain a strong network of industry connections to increase organization awareness.

Key responsibilities:

1. Plan and implement publicity strategies, campaigns, and social media calendars
2. Develop public relations strategies for current and existing products, launches, and promotions
3. Supervise, mentor, and delegate responsibilities to the PR team
4. Develop and produce high-quality, informative, and interesting press releases, press kits, and related materials
5. Maintain good relationships with media
6. Organize promotional events, press conferences, tours, visits, and exhibitions
7. Analyze media coverage and develop responses when needed
8. Develop relationships with industry leaders through social media
9. Create presentations, articles, reports, and information for websites, blogs, and social media accounts
10. Develop weekly, monthly, quarterly, and annual media activity reports
11. Develop or commission market research as needed
12. Consistently brainstorm and collaborate with the team for new ideas and strategies
Skill(s) required
Client Relationship Content Writing Creative Writing Effective Communication English Proficiency (Spoken) English Proficiency (Written)
Earn certifications in these skills
Who can apply

1. 1-2 years of experience in PR or a related field

2. Experience with technologies and best practices for campaigns across multiple platforms

3. Excellent computer skills

4. Proficient in Microsoft Office Suite

5. Outstanding written and verbal communication skills

6. Strong copywriting and content creation skills

7. Up-to-date on the latest industry trends

8. Able to articulate trends and potential clearly and confidently

9. Strict adherence to company philosophy/mission statement

10. Strong project management skills with the ability to supervise multiple projects

11. Bachelor's/Master's degree in PR, management, business, marketing, or a related field

Duration: 3 months
Salary during probation: 25,000 - 30,000 /month
After probation:

Annual CTC: 3 - 4 LPA

Annual CTC breakup:

1. Fixed component: 80%

2. Variable component: 15%

3. Other incentives: 5%

5 days a week
Number of openings

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