We're a fast-growing startup and we have an urgent requirement for a content strategist to help us with our domestic and overseas marketing processes.
Key responsibilities:
1. Help with the process of creating plans/strategies based on an organization's goals and the needs of the desired audience
2. Assist in the creation of consistent high-quality content that generates demand, attracts high-quality sign-ups and backlinks
3. Help our team perform an audit of our website and social media accounts, creating and updating a shared editorial calendar
4. Research blog ideas and generate content for our blog
5. Use storytelling and emotion to bring content to life and compel the reader to share Own and execute the content and social calendar; work with our marketing, design, and other cross-functional teams to deliver on time
6. Optimize content for different formats (SEO, SEM, Social, blogs, infographics, etc.) for better consumption and readership
7. Conduct keyword research, backlink research, and use SEO guidelines to increase web traffic
8. Monitor web traffic and engagement (e.g. conversions and bounce rates) and measure content impact and report the metrics on an ongoing basis
Skills & Requirements:
1. An immense degree of critical thinking - your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions
2. You would need to back every opinion with either data or relevant experience
3. The right kind of tone and energy - we like to use an informal/fun tone in our content; you would need to come in with the right attitude and the right energy to be able to match our tone/writing standards
4. An attitude for perfection - you might have to go through several iteration cycles and would need to demonstrate a willingness to accept feedback; we need someone who accepts feedback with positivity
5. 0-1 years experience
Note: Join us and watch the campaigns you design come to fruition. Plan it, build it, deploy it, scale it, and sip coffee while you watch it grow!
Annual CTC: ₹ 3,00,000 - 5,00,000 /year
We are a stealth-stage startup that makes it easy for companies to interact with their customers. We've been around for more than a year and have customers from around the world.
