We are looking for a highly motivated and skilled digital marketing executive to join our team. The digital marketing executive will be responsible for developing and executing digital marketing campaigns to promote our brand, products, and services. The ideal candidate will have experience in various digital marketing channels such as email marketing, social media, SEO, SEM, PPC, and content marketing.
Key responsibilities:
1. Develop and execute digital marketing campaigns across various channels such as email, social media, SEO, SEM, PPC, and content marketing
2. Manage and optimize campaigns to maximize ROI and achieve KPIs
3. Analyze data to identify trends and insights and adjust campaigns accordingly
4. Collaborate with cross-functional teams to ensure campaign alignment with business objectives
5. Create and manage social media content calendars and post regular updates across various social media platforms
6. Create and manage email marketing campaigns, including segmentation, content creation, and A/B testing
7. Conduct keyword research, and monitor and optimize campaigns for search engine optimization (SEO)
8. Monitor and optimize pay-per-click (PPC) campaigns to maximize ROI and achieve KPIs
9. Manage website content and optimization, including landing pages, CTAs, and conversion rate optimization (CRO)
10. Monitor and report on campaign performance, including KPIs, metrics, and ROI
Skill(s) required
Digital MarketingInstagram MarketingSearch Engine Marketing (SEM)Search Engine Optimization (SEO)Social Media Marketing
Edvertia & Company is a consulting firm for educational institutions, financial companies & FMCG companies. We help organizations to grow their business in all perspectives either marketing, staffing, or development.