Digital Marketing Specialist Job (Remote)

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Digital Marketing Specialist

Work from home

Start date
Starts Immediately
₹ 3,00,000 - 4,00,000 ₹ 3,00,000 - 4,00,000 /year
1 year
1 year experience
Apply By
17 Jun' 24
Posted 3 weeks ago

About the job

Key Responsibilities:

1. Google & Youtube Ads Management: Plan, create, and manage PPC campaigns on Google Ads. Conduct keyword research and optimize ad copy to improve ad performance. Monitor and analyze campaign performance metrics, making data-driven adjustments to optimize ROI. Manage the advertising budget and ensure effective allocation of resources.

2. Facebook & Instagram Ads Management: Develop and execute paid social media advertising campaigns on Facebook and Instagram. Create compelling ad creatives, including images, videos, and ad copy. Target specific audiences using detailed demographic and interest-based criteria. Track and analyze campaign performance, making adjustments to improve results.

3. Email Marketing: Design and implement email marketing campaigns to promote digital products. Create engaging email content, including newsletters, promotional offers, and follow-up sequences. Segment email lists based on customer behavior and preferences to ensure targeted messaging. Monitor email campaign performance metrics, such as open rates, click-through rates, and conversion rates.

4. Marketing Strategy and Planning: Develop comprehensive digital marketing strategies to achieve business goals. Conduct market research to identify target audiences and understand their needs. Collaborate with the marketing team to align campaigns with overall marketing objectives. Stay updated with industry trends and best practices in digital marketing.

5. Performance Tracking and Reporting: Use analytics tools to track the performance of marketing campaigns. Prepare detailed reports on campaign performance, highlighting key insights and recommendations. Use data to refine marketing strategies and improve future campaign performance.

6. Conversion Rate Optimization (CRO): Implement strategies to improve conversion rates on landing pages and sales funnels. Conduct A/B testing to determine the most effective marketing tactics. Optimize the customer journey to increase sales and improve user experience.

7. Collaboration and Communication: Work closely with content creators, graphic designers, and other team members to create cohesive marketing campaigns. Communicate campaign goals, progress, and results to stakeholders. Provide feedback and recommendations for continuous improvement.

***This is a FIX + PERFORMANCE bonus opportunity.

Skill(s) required

Digital Marketing Facebook Marketing Instagram Marketing Search Engine Marketing (SEM) Search Engine Optimization (SEO) Social Media Marketing

Who can apply

1. Candidates with minimum 1 years of experience.

Other requirements

1. Proven Experience: Demonstrated success in managing Google Ads, Facebook Ads, and email marketing campaigns

2. Analytical Skills: Ability to analyze data and derive actionable insights

3. Creativity: Strong creative skills to design compelling ad creatives and email content

4. Technical Proficiency: Familiarity with marketing tools and platforms such as

5. Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software (e.g., Mailchimp, HubSpot)

6. Strategic Thinking: Ability to develop and execute effective marketing strategies

7. Communication Skills: Excellent written and verbal communication skills

8. Organizational Skills: Strong project management skills to handle multiple campaigns simultaneously

9. Adaptability: Ability to stay updated with the latest digital marketing trends and adapt strategies accordingly

10. Team Player: Collaborative attitude and ability to work effectively with cross-functional teams

***This is a FIX + PERFORMANCE bonus opportunity.


Annual CTC: ₹ 3,00,000 - 4,00,000 /year

Number of openings


About Dr Biprajit Parbat

I do serve patients to prevent heart attack, diabetes, and cholesterol issues. I run an online program to reverse metabolic stress so that people can live a disease and stress-free life.
Activity on Internshala
Hiring since September 2023
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2 candidates hired
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