Senior Search Engine Optimization (SEO) Specialist Job

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Senior Search Engine Optimization (SEO) Specialist

Noida

Start date
Starts Immediately
CTC (ANNUAL)
₹ 5,00,000 ₹ 5,00,000 /year
Experience
3-5 years
3-5 years experience
Apply By
13 Jul' 24
Posted 3 weeks ago
Job

About the job

Key responsibilities:

1. Work on organic traffic growth for international projects.
2. Lead and plan the overall content marketing effort, SEO analysis, and recommendations.
3. Key responsibility includes bringing in quality organic traffic & the conversions achieved through the organic traffic.
4. Coordinate with the technology, product, content, marketing, and analytics teams to ensure that tasks are completed with valid inputs from all concerned parties.
5. Perform detailed keyword research regularly expanding the existing organic reach, competitive benchmarking, and cross-channel analysis to arrive at targeted keyword sets.
6. Use inputs from keyword research analysis to employ a bottom-up approach to widen the organic opportunity.
7. Lead data analysis on SEO and derive actionable insights to enable continuous optimization.
8. Analyze SEO reports and provide intelligent synthesis, interpretation, and appropriate action plans based on insights.
9. Provide competitor backlink analysis, suggest recommendations for internal and external linking, and ensure outreach execution.
10. Lead comprehensive technical site audits on desktop and mobile to identify gaps like multiple domains' correct indexing, page indexing, text-to-HTML ratio, broken links, etc., and create recommendations.
11. Lead in-depth link analysis by evaluating multiple link data points and properties.
12. Categorize the links as positive or negative impact links and create action plans around link building or removal.

Requirements:

1. 3-5 years of work experience with hands-on experience in SEO.
2. The candidate should have shown a strong organic growth rate across brands in a consistent timeframe.
3. Prior experience in the Digital solutions competitive landscape will be a bonus.
4. Strong understanding of search engine optimization (SEO) life cycle - On-page basics like meta tags, website interlinking, breadcrumbs, URL optimization, image optimization, link analysis to track spamming, keyword research & tracking to find new scopes.
5. Experience with website analysis using various analytics tools including Google Analytics, Google Keyword Tool, Webmasters Tool, Moz, Semrush, Excel reporting, and internal reporting tools.

Skill(s) required

Digital Marketing English Proficiency (Written) Google AdWords Google Analytics Search Engine Marketing (SEM)

Who can apply

1. Candidates with minimum 3 years of experience.

Other requirements

1. Experience in working with cross-functional teams will be a plus.

2. Prior experience working with International brands will be a plus.

3. Strong proficiency in Excel and PowerPoint.

4. Knowledge of statistical techniques will be an added advantage.

5. Strong written and verbal communication skills.

6. Ability to work in a fast-paced environment – should excel with minimal supervision.

7. Attention to detail.

Other requirements:

1. Passionate and confident marketer who can take full project ownership and provide guidance to others

2. Collaborative team player who supports other activities as a team, when needed

3. Encouraging people managers with positive listening skills

4. Agile with the ability to shift focus as priorities change

5. Must be extremely detailed and organized, be an avid problem solver with a strong willingness to learn and contribute

Salary

Annual CTC: ₹ 5,00,000 /year

Perks

Informal dress code

Number of openings

2

About Klicksurge

Klick Surge is an SEO company that offers guest post services, content creation, and website design. Our team of experts can help your business rank higher in search engine results pages, helping you to attract more visitors and convert them into customers.
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