1. Develop and execute brand strategies that drive growth and relevance
2. Align all marketing efforts with core brand values, mission, and vision
3. Collaborate with cross-functional teams (design, product, sales) for consistent branding
4. Lead marketing campaigns for product launches, digital marketing, and in-store promotions
5. Ensure multi-platform campaign execution (social media, online, offline)
6. Work with creative agencies and internal teams to maintain brand-aligned content
7. Conduct market research to understand trends, consumer preferences, and competitive landscapes
8. Use insights for product positioning, pricing, and promotional strategies
9. Manage brand communication and public relations
10. Work with PR agencies to ensure positive media and event exposure
11. Manage relationships with influencers and brand ambassadors
12. Oversee social media strategy and performance analysis
13. Implement influencer marketing and ensure alignment with brand identity
14. Collaborate with retail teams for consistent in-store branding
15. Support retail product launches and promotions
16. Enhance e-commerce branding and the online shopping experience
17. Manage marketing budget and optimize ROI
18. Monitor campaign effectiveness and generate performance reports
19. Stay updated with fashion trends and consumer behavior
20. Identify new market opportunities and suggest new product lines or collaborations
Requirements:
1. Bachelor's degree in Marketing, Fashion Management, Business, or related fields (MBA is a plus)
2. 2-5+ years in brand management, preferably in the fashion/apparel industry
3. Strong knowledge of fashion market dynamics
4. Excellent project management and organizational skills
5. Creative problem-solving abilities
6. Data analysis and consumer insight interpretation
7. Strong communication and presentation skills
8. Expertise in digital marketing, including social media
9. Proficiency in branding tools, analytics software, and project management platforms
Skill(s) required
English Proficiency (Spoken)English Proficiency (Written)Social Media Marketing
Analytics Clouds was established in 2020 with the vision to Make Your Ideas Trending. We work hard to draft digital experiences that prove to be a game-changer for your business and your users. Our robust marketing ways help your brand get noticed at the right time. So let's make your ideas trending.
We turn more of your clicks into customers with intelligent performance-based advertising. Every day our global network of publishers and media connects businesses with millions of new users. We are one of the fastest-growing networks and are associated with multiple clients from different verticals. Our team comes with different ideas that can help a business to grow with the flow.