B. D. R. Products (India) Private Limited

About B. D. R. Products (India) Private Limited

Founded by Mr. Raj Kumar Jain in a nook of Old Delhi in 1951, this small shop only sold knitting needles. The humble shop slowly added products to its range and reached every household in no time. 20 years into the business and the shop became a brand. During this time Jyoti was also formed, it was selling 'high-quality knitting needles'. In 1980 his son Mr. Niraj Jain joined the business. With his father's experience and knowledge and his own enthusiasm, the business went into other areas as well. The third generation son Mr. Tushar Jain and Mr. Chintan Jain have recently entered the business. This new generation, being brand conscious and well-exposed, made it a point to make Jyoti look 'as good, as it sells'. We come to you with a brand new and improved Jyoti - Tailoring Accessories and Sewing Notions. Three generations into the business and the gained knowledge have finally led Jyoti to establish itself into the Indian retail market, as a competent retail brand.