Marketing Manager Job in Chennai at Zoomcar India Private Limited
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Chennai

Start date
Starts Immediately
CTC
7 - 8 LPA
Apply By
20 Aug' 20
The hiring for this job will be online and the company will provide work from home/ deferred joining till current COVID-19 situation improves
Posted 3 weeks ago
Fresher Job
About Zoomcar India Private Limited
Zoomcar holds the distinction of being India's first and largest 100% self-drive car rental company. It allows users to rent cars by the hour, day, week, or month. Founded in 2013 by Greg Moran and David Back, headquartered in Bangalore, its services are presently spread across Bangalore, Pune, Chandigarh, Chennai, Hyderabad, Mumbai, and Delhi/NCR. Zoomcar also has launched operations in 5 more cities. Its vehicle catalog offers a wide and extensive variety of cars for self-drive, ranging from hatchbacks to SUVs to luxury vehicles. The company's ever-expanding fleet, which includes cars ranging from Nano to Mercedes, allows people to rent cars on an hourly, weekly, and monthly basis. Zoomcar recently raised series B funding of 25 milllion dollars from Ford.
Activity on Internshala
Hiring since June 2020
6 opportunities posted
3 candidates hired
About the job
Key responsibilities:

1. Plan monthly/quarterly marketing campaign calendar for the city and own the execution of these campaigns
2. Work on growth levers of the business - user acquisition, activation, retention, and growth
3. Build brand awareness of the company via region-specific BTL activations
4. Identify and develop new growth channels with an extreme focus on ROI
5. Evaluate local and national tie-ups for the B2B business growth
6. Explore new growth ideas and exploiting proven concepts with excellent execution
7. Work with various cross functions teams eg. product, analytics, digital marketing teams for analyzing various data points and execute successful campaigns
8. Develop business insights based on rigorous numerical analysis
Skill(s) required
MS-Excel MS-PowerPoint
Learn these skills on Internshala Trainings
Who can apply

1. 2+ years of relevant growth/marketing/customer acquisition experience

2. Ecommerce/Startup experience preferred

3. Excellent knowledge of BTL marketing activations, social media, community management, influencer marketing, & marketing budget control and experience in B2B marketing

4. A high degree of ownership in taking things to completion

5. Highly analytical with experience in tracking various funnels, cohorts & take data-backed decisions

6. Ability to multitask and work on a diverse range of requirements

7. Working knowledge of SQL or any other scripting language is a very big plus

8. Candidate should be fluent in the local language (Tamil)

Salary

Annual CTC: 7 - 8 LPA

Annual CTC breakup:

1. Fixed component: 90%

2. Variable component: 10%

Perks
Informal dress code 5 days a week Health Insurance
Number of openings
1

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