Develop and Execute Campaigns: Create, execute, and manage digital marketing campaigns across multiple channels, including search engines, social media, email, and display advertising.
SEO and SEM: Optimize website content and structure to improve search engine rankings (SEO). Manage paid search campaigns (SEM) to drive targeted traffic.
Content Creation: Develop engaging content for blogs, social media, email newsletters, and other digital platforms to attract and retain customers.
Social Media Management: Oversee social media strategy, including content creation, scheduling, and community management on platforms such as Facebook, Twitter, LinkedIn, and Instagram.
Analytics and Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, and adjust strategies as needed to meet KPIs.
Email Marketing: Design and execute email marketing campaigns, including segmentation, A/B testing, and performance analysis.
Market Research: Conduct market research and competitor analysis to identify trends and opportunities for growth.
Collaboration: Work closely with other departments, including sales, product, and design teams, to ensure alignment and integration of marketing efforts.
Skill(s) required
Digital MarketingEnglish Proficiency (Spoken)English Proficiency (Written)Instagram MarketingSearch Engine Optimization (SEO)Social Media Marketing