Field Sales Internship

Name: MyFitness Hustlers Program (internship)

Objective: To expand the distribution network of MyFitness Peanut Butter by pitching the product to protein supplement stores, nutraceutical and vitamin stores across India, converting them into retail partners, and driving sales growth.

Selected intern's day-to-day responsibilities include:

A. Market Research:
1. Identify and map protein supplement stores, nutraceutical, vitamin stores in assigned regions (MF questionnaire mandatory to be populated).
2. Understand the store's product portfolio and customer base.

B. Pitching & Tasting Sessions:
1. Conduct in-person sessions with store owners to pitch MyFitness Peanut Butter.
2. Organize product tasting sessions to showcase the quality and taste of the product.
3. Highlight the unique selling points (USPs) of MyFitness Peanut Butter, such as high protein content, natural ingredients, and health benefits.

C. Lead Conversion:
1. Convince store owners to start selling MyFitness Peanut Butter.
2. Route converted leads to the nearest MyFitness distributor for onboarding and supply (converted lead criteria - one billing done >10K).

D. Reporting & Feedback:
1. Maintain detailed records of store visits, pitches, and conversions.
2. Provide feedback on market trends, customer preferences, and competitor analysis.

Program Overview:

This internship is designed for MBA students who are passionate about sales, marketing, and business development. Interns will be responsible for approaching protein supplement stores, pitching MyFitness Peanut Butter as a premium protein-rich product, and convincing store owners to stock and sell it. Successful conversions will earn interns incentives and internship certificates, and top performers will be recognized and rewarded.

Program Structure:

1. Duration: 8-12 weeks (flexible based on academic schedules).
2. Location: Pan-India (interns will be assigned specific regions).

Training:

1. A 2-day training session on product knowledge, pitching techniques, and sales strategies.
2. Access to MyFitness marketing materials (brochures, samples, and presentations).

Support:

1. Dedicated mentor for guidance and troubleshooting.
2. Regular check-ins and performance reviews. (SFA okay)

Incentives & Rewards:

1. Interns will earn a fixed incentive for every successful conversion (store agrees to stock and sell MyFitness Peanut Butter).
2. Additional bonuses for exceeding conversion targets.

Certificates: All interns will receive a certificate of completion.

Top Performers: Top 3 performers will be awarded special recognition and rewards (for example, cash prizes, gift vouchers, or exclusive MyFitness merchandise).

Application Process: Shortlisted candidates will be invited for a brief interview. Selected interns will be onboarded and assigned regions.

Key Performance Metrics:

1. Number of store visits completed.
2. Number of successful conversions.
3. Feedback quality and market insights provided.

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