About the internship
AppVersal is seeking a growth manager to lead and execute growth initiatives across the company. This role will involve strategizing, developing, and implementing innovative growth ideas to drive user acquisition, engagement, and revenue. You'll be responsible for running and managing growth campaigns, analyzing performance metrics, and adjusting strategies to meet KPIs.
Selected intern's day-to-day responsibilities include:
1. Growth strategy execution:
a. Collaborate with the product, marketing, and analytics teams to identify growth opportunities and implement effective strategies.
b. Use A/B testing, cohort analysis, and other methodologies to improve key metrics such as activation, engagement, and retention.
2. Data-driven decision-making:
a. Analyze user behavior, app performance metrics, and market trends to inform growth initiatives.
b. Utilize tools like Google Analytics, Mix panel, or Amplitude to track and evaluate growth campaigns.
c. Create and maintain dashboards for monitoring KPIs and sharing insights with stakeholders.
3. Cross-functional collaboration:
a. Partner with developers to integrate growth-related functionalities like push notifications, in-app messaging, and gamification.
4. User-centric growth tactics:
a. Implement experiments to test and validate growth hypotheses.
b. Personalize onboarding flows and improve user experiences to boost conversion rates.
Note:
1. Working days: Monday to Saturday.
2. Timings: 10 AM to 7 PM.
3. Work from the office: Monday, Wednesday, and Friday.
4. Work from home: Tuesday, Thursday, and Saturday.
5. Having a laptop is mandatory.
Skill(s) required
CRM
Data Analysis
Digital Marketing
English Proficiency (Spoken)
English Proficiency (Written)
Marketing Programs
Marketing Strategies
Market Research
Problem Solving
Product Management
Search Engine Optimization (SEO)
Earn certifications in these skills
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 12th Jan'25 and 16th Feb'25
3. are available for duration of 2 months
4. have relevant skills and interests
Other requirements
1. Proven experience leading growth teams, with a track record of successful campaigns.
2. Strong analytical skills and a results-driven approach.
3. Ability to work flexibly across different functions within the growth spectrum.
4. Strong problem-solving and analytical skills.
5. Excellent communication and project management abilities.
6. Experience with app store optimization (ASO) and performance marketing.
7. Understanding of user psychology and behavioral data in mobile applications.
Perks
Certificate
Informal dress code
Free snacks & beverages
Number of openings
1
About AppVersal
AppVersal is one of the leading app marketing companies in the world, with clients from all across the globe. We help app developers market their apps to increase sales and reach new users. We have over 5 million downloads.
Get govt-approved certification
