About the internship
Selected intern's day-to-day responsibilities include:
1. Develop and distribute structured questionnaires to gym-goers to identify their preferences, pain points, and expectations from a gym aggregator platform
2. Conduct in-depth market research through 45 gym visits across Bangalore to gather first-hand data crucial for platform development
3. Assess key competitors on multiple parameters, including pricing models, go-to-market (GTM) strategies, communication tactics, service differentiation, and customer engagement
4. Organize, interpret, and present actionable insights from collected data to help shape the startup's strategic direction
5. Craft well-defined recommendations based on research findings to optimize platform features, pricing structures, and positioning
Earn certifications in these skills
Skill(s) required
English Proficiency (Spoken)
MS-Excel
Research and Analytics
Sales pitch
Earn certifications in these skills
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 1st Mar'25 and 5th Apr'25
3. are available for duration of 2 months
4. have relevant skills and interests
* Women wanting to start/restart their career can also apply.
Other requirements
1. Strong communication skills with the ability to engage with gym-goers and fitness center managers effectively
2. Analytical mindset with proficiency in data interpretation and deriving meaningful insights
3. Self-motivated and proactive, comfortable conducting independent field visits and working in a dynamic environment
4. Background in research or business analytics, with experience in market research, consumer behavior studies, or related fields being a plus
Perks
Certificate
Letter of recommendation
Flexible work hours
Informal dress code
5 days a week
Additional information
1. Hands-on startup experience: Work closely with a dynamic fitness-tech startup and gain exposure to real-world market research and product development
2. Networking opportunities: Connect with fitness industry professionals, gym owners, and startup founders
3. Flexible work schedule: Plan your gym visits and research activities at your convenience within the project timeline
4. Future growth opportunities: Strong performers may be considered for long-term roles or consulting opportunities with the startup
Number of openings
1
About Pernitty
Pernitty is a digital-first agency based in Ahmedabad, specializing in research, branding, and performance solutions. With a diverse experience of 3+ years, our team has successfully delivered innovative brand solutions across various creative agencies on brands like boAt, MG Motors, Unicef Pepsi, etc. We strive to craft digitally disruptive strategies that lead to an innovative and unique brand solution.
Activity on Internshala
Hiring since January 2024
