1. Develop a marketing communications plan including strategy, goals, budget, & tactics and plan the launch of new products while involving several different departments
2. Develop media relations strategy, seeking high-level placements in print, broadcast and online media
3. Create content for press releases, byline articles, and keynote presentations
4. Monitor, analyze and communicate PR results on a monthly basis
5. Design and execute successful public relations campaigns at both a local and national level
6. Act as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
7. Create product content such as case studies, white papers, videos, website copy & blog posts
8. Manage media inquiries and interview requests
9. Build relationships with thought leaders to grow industry awareness
A series E-funded unicorn, we are an online marketplace for pre-owned cars, founded in 2015. Backed by marquee investors like Tiger Global, ADQ Abu Dhabi, General Catalyst, Accel & Elevation. One of the most trusted names in the used car market due to our focus on quality, transparency, and customer obsession. Served 2,00,000+ happy customers across 50+ cities in the country.