Roles And Responsibility:
Social Media Management: Assist in managing and growing our social media presence across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Create engaging and shareable content, schedule posts, and monitor social media activity and trends.
Content Creation: Collaborate with the marketing team to develop compelling and relevant content for various digital channels, including blog posts, infographics, videos, and social media posts. Ensure content aligns with our brand voice and resonates with our target audience.
SEO Optimization: Assist in optimizing website content for search engines by conducting keyword research, implementing on-page SEO strategies, and monitoring website performance using analytical tools.
Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) for digital marketing campaigns, including website traffic, social media engagement, and email campaign metrics. Generate reports and provide insights to guide future marketing strategies.
Digital Advertising: Assist in the planning, implementation, and monitoring of digital advertising campaigns, including Google Ads, social media ads, and display advertising. Collaborate with the marketing team to optimize ad performance and achieve campaign objectives.
Website Maintenance: Support the maintenance and updates of our company website, including content management system (CMS) updates, uploading blog posts, and ensuring website functionality.
PaySprint is a fintech venture focused on next-gen neo banking solutions, offering a unified open API platform. PaySprint works closely with various banks to bring in digital banking solutions to the end consumer. Banks will continue to be the custodian of the customer and of the various banking products and services, while PaySprint will create larger consumer adoption, interface and delight.
India is expected to be a 10 trillion dollar economy in a few years and banking & fintech are going to play a big role in achieving them. Fintech like us have taken the opportunity in 2020 to launch and implement various innovations for consumer growth. This in turn has led to a stronger partnership between the banking ecosystem and the Fintech's.
