Market Research Work From Home Internship

Selected intern's day-to-day responsibilities include:

1. Market Analysis:
Conduct comprehensive market research to identify potential markets for the new product.
Analyze market trends, consumer behavior, and competitive landscape.
Identify key market segments and target audiences for the product.
2. Demand and Supply Analysis:
Study the demand for similar products in the market.
Analyze the supply chain and identify potential suppliers and manufacturers.
Evaluate the availability and cost of raw materials required for manufacturing.
3. Price Point Evaluation:
Research and analyze pricing strategies for similar products in the market.
Determine optimal pricing strategies based on cost analysis, market demand, and competitor pricing.
Conduct price sensitivity analysis to understand consumer willingness to pay.
4. New Market Identification:
Identify and evaluate new geographical and demographic markets for the product.
Conduct SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) for potential new markets.
Assess regulatory and cultural factors that may impact market entry.
5. Product Positioning:
Develop product positioning strategies to differentiate the product from competitors.
Identify unique selling propositions (USPs) and key benefits of the product.
Collaborate with the marketing team to create compelling messaging and branding.
6. Data Collection and Analysis:
Collect primary data through surveys, interviews, and focus groups.
Analyze secondary data from industry reports, market databases, and academic research.
Use statistical tools and software to analyze and interpret data.

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