The media & public relations manager will be responsible for developing and implementing effective communication strategies to enhance the company's public image and reputation. This role involves managing media relations, crafting compelling press releases, organizing press conferences, and coordinating with internal teams to ensure consistent messaging.
I. Media Relations:
1. Develop and maintain strong relationships with media outlets, journalists, and influencers
2. Pitch stories and coordinate media coverage to maximize positive exposure for the company
3. Monitor media coverage and provide timely responses to media inquiries
II. Public relations strategy:
1. Develop and execute comprehensive PR strategies to support the company's objectives
2. Write and distribute press releases, media kits, and other PR materials
3. Organize and manage press conferences, media briefings, and other PR events
III. Content Creation:
1. Create and edit content for press releases, articles, newsletters, and social media
2. Collaborate with marketing and creative teams to ensure the alignment of messaging across all channels
IV. Crisis Management:
1. Develop and implement crisis communication plans to manage and mitigate potential PR issues
2. Act as the company spokesperson during crises, providing accurate and timely information to the media and the public
V. Internal Communications:
1. Work with internal teams to develop and disseminate internal communications that align with external messaging
2. Support the HR team in promoting company culture and employee engagement initiatives
VI. Analytics & Reporting:
1. Monitor, analyze, and report on PR campaign effectiveness and media coverage
2. Provide insights and recommendations based on data analysis to improve future PR efforts
Skill(s) required
Creative WritingEnglish Proficiency (Spoken)English Proficiency (Written)MS-ExcelSocial Media Marketing
1. are available for the work from home job/internship
2. can start the work from home job/internship between 14th Jun'24 and 19th Jul'24
3. are available for duration of 6 months
4. have relevant skills and interests
* Women wanting to start/restart their career can also apply.
Other requirements
1. Strong written and verbal communication skills.
2. Proven ability to build and maintain media relationships.
3. Experience in crisis communication and reputation management.
4. Proficiency in using PR and media monitoring tools.
5. Ability to work independently and as part of a team in a fast-paced environment.
6. Strong organizational and multitasking skills.
Perks
Certificate Flexible work hours
Number of openings
4
About SmartCookie
SmartCookie is a teacher-student reward program. With this project, we are trying to develop an environment where teachers and students will give real-time reward points to each other for various activities, which include co-curricular and extracurricular.