1. Doing online research related to target audience, software product, competition, features, markets
2. Creating, publishing, engaging, and managing articles, blog posts as well as social media posts on Twitter, LinkedIn, Facebook, Instagram, YouTube, etc. as well as community sites such as Slack, Reddit, etc.
3. Regularly carrying out SEO audits and apply white-hat SEO techniques to the website
4. Performing keyword research, refine keyword strategy
5. Working on on-page optimization, off-page optimization
6. Working on blog/website outreach for backlinks
7. Performing inbound marketing like email marketing activities for guest posting, prospecting, etc.
8. Assisting the sales team in global outreach activities using online marketing automation tools & techniques
Experience with tools like ChatGPT, Canva, Figma, and Freepik will be a bonus
Skill(s) required
BloggingCreative WritingDigital MarketingEmail MarketingSearch Engine Optimization (SEO)Social Media Marketing
Zen In Cloud is a Pune-based IT product company. We offer Software-As-A-Services (SaaS solution) for global businesses to grow their sales. We work with cutting-edge technologies but what drives us more is to create useful product experiences that deliver results for our clients.