1. Campaign Management: Planning, executing, and optimizing paid marketing campaigns across Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms
2. Budget Management: Allocating and managing budgets efficiently to maximize ROI across all channels
3. Performance Tracking: Monitoring and analyzing campaign performance using tools like Google Analytics, SEMrush, and other relevant platforms
4. A/B Testing: Conducting A/B testing on ad creatives, landing pages, and other key elements to improve campaign performance
5. Data Analysis: Analyzing data to identify trends, insights, and opportunities for growth, and adjusting strategies accordingly
6. Reporting: Preparing detailed performance reports and dashboards for management, providing actionable insights and recommendations
7. Collaboration: Working closely with the content, design, and product teams to ensure cohesive messaging and branding across all marketing efforts
8. Ad Copy and Creative: Developing and overseeing the creation of compelling ad copy, visuals, and landing pages that drive engagement and conversions
9. Stay Updated: Keeping up with the latest trends and best practices in digital marketing and paid advertising
10. Customer Journey: Understanding and optimizing the customer journey from awareness to conversion, ensuring a seamless user experience
NeoDove is a Tele-calling CRM and sales engagement platform that helps businesses drive better results from their sales, marketing, and customer engagement efforts. In May 2022, we became a part of Vyapar, India's top GST billing, inventory, and accounting software platform for small and medium businesses. Vyapar recently raised 30 Mn on Jan 22 led by West Bridge Capital. Together as one team, we are building more holistic business solutions to help SMEs not just grow but to help them grow better and smarter. Become a part of our team and watch not only yourself but also millions of SMEs grow!