Digital Marketing Internship

Selected intern's day-to-day responsibilities include:

1. Email Marketing:
- Assist in creating and designing email campaigns to target potential leads.
- Segment email lists and personalize email content to improve engagement.
- Track and analyze email campaign performance, including open rates, click-through rates, and conversion rates.
- Optimize email content and strategies based on data-driven insights.

2. Social Media Marketing:
- Develop and schedule social media content to promote mutual fund products and attract potential clients.
- Engage with followers and respond to inquiries on social media platforms.
- Monitor social media trends and adjust strategies to increase reach and engagement.
- Assist in running targeted social media ads to generate leads.

3. Lead Generation:
- Research and identify potential leads within target markets.
- Maintain and update a database of potential leads, including contact information and interaction history.
- Collaborate with the sales team to ensure a smooth handover of qualified leads.

4. Analytics and Reporting:
- Track the performance of lead-generation campaigns across email and social media channels.
- Prepare regular reports on lead generation metrics and suggest improvements based on findings.
- Monitor competitors' email and social media strategies to identify opportunities.

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