1. Assist in creating engaging and visually appealing content for social media platforms including but not limited to Facebook, Twitter, Instagram, LinkedIn, and others
2. Collaborate with the team to brainstorm creative ideas for social media campaigns, posts, and graphics
3. Schedule and publish content on different social media platforms according to the content calendar
4. Monitor social media channels for comments, messages, and mentions, and respond to inquiries or escalate as necessary
5. Engage with the online community, follow industry trends, and interact with followers in a positive and professional manner
6. Track and analyze social media performance metrics such as engagement, reach, and conversion rates
7. Assist in preparing regular reports on social media activity and suggest areas for improvement based on the data
8. Plan and execute social media advertising campaigns
9. Monitor ad performance and recommend adjustments to optimize campaign success
10. Stay up-to-date with the latest social media trends, tools, and best practices
11. Conduct research on competitors and industry leaders to identify opportunities for improvement
12. Coordinate with the Influencers, bloggers, marketing, and content teams to align social media efforts with broader marketing strategies
Requirements:
1. Basic understanding of social media platforms, their algorithms, and best practices for organic growth and paid promotion
2. Strong written and verbal communication skills
