1. Oversee on-page optimization efforts, including optimizing meta tags, headings, content, and internal linking structure to improve search engine rankings and user experience
2. Manage off-page optimization strategies, such as link building, social bookmarking, and influencer outreach, to enhance the website's authority and credibility
3. Monitor and optimize technical aspects of the website, including site speed, mobile responsiveness, crawlability, and indexability, to ensure optimal performance in search engines
4. Collaborate with content creators to develop an effective content strategy that aligns with SEO goals
5. Track and analyze key SEO metrics, such as organic traffic, keyword rankings, conversion rates, and bounce rates, using tools like Google Analytics and Search Console
Skill(s) required
Digital MarketingEnglish Proficiency (Spoken)English Proficiency (Written)Search Engine Optimization (SEO)
GEMA Education Technology Private Limited is an innovative education platform that offers a variety of engaging, small-group classes online. Unlike traditional classes, GEMA classes give kids the unique opportunity to explore their interests in-depth via interactive, live videos by experienced, independent educators. When GEMA was founded in 2019, homeschoolers were the first to discover our classes, but it wasn't long before kids in conventional schools began supplementing their education with fun and unique, interest-based classes. During the COVID-19 pandemic, GEMA became vital to families who wanted to keep kids learning, social, and pursuing their passions. Today, GEMA offers more than 140,000 live online classes to more than 1,000,000 learners in 183 countries worldwide.