Associate Performance Marketing Executive Job

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Actively hiring
Associate Performance Marketing Executive

Mumbai

Start date
Starts Immediately
CTC (ANNUAL)
₹ 2,50,000 ₹ 2,50,000 /year
Experience
1-2 years
1-2 years experience
Apply By
29 May' 24
Posted 3 weeks ago
Job

About the job

Key responsibilities:

1. Develop, execute, manage, and analyze all aspects of the company's paid marketing strategy across the following channels: Google, YouTube, Facebook & Instagram
2. Create and manage campaigns on Google Ads (Search, Display, Video), Facebook Ads Manager, Bing Ads, Quora Ads & Linkedin Ads Manager
3. Do consumer profiling to define Target Audience & draw Consumer insights & map digital touchpoints for all Paid Media Channels
4. Write and test strong ad copies/content for all platforms
5. Be proficient in MS Excel & Google Sheets for any type of database cleaning before uploading them to the Facebook custom audience
6. Monitor and analyze cross-channel (Google, Facebook, Instagram, Bing, etc) tracking & conversions in our CRM to optimize media buying and identify new growth opportunities
7. Monitor and analyze metrics on all channels (Google, Facebook, Instagram, Bing, etc) to track campaign performance, targets, and goals, including providing detailed ROI analysis and forecasting based on the Ad spends
8. Giving a brief to the designer on how the creative/video will look for any paid media channel
9. Ideate and strategize landing page content for lead generation and ads
10. Have a knack for on-page and off-page SEO & an overall understanding of digital marketing

Skill(s) required

Effective Communication Mathematics

Who can apply

1. Candidates with minimum 1 years of experience.

Other requirements

1. A degree or course in digital marketing is preferred

2. Excellent control of – keyword bidding, ad copywriting, re-marketing, keyword match-type strategies & landing page testing

3. Strong analytical background, with a great understanding of Google Analytics

4. Good with numbers & logic (not math) to reverse calculate spending based on goals for media buying

5. Preferred to have basic knowledge of word press, email & SMS marketing & marketing automation on CRMs

Salary

Annual CTC: ₹ 2,50,000 /year

Number of openings

1

About IIDE Education Private Limited

Every human problem in recent times has been answered with a digital solution, be it Facebook, Uber, Amazon, etc. The success of these companies lies in their understanding of the importance of ensuring every digital aspect of their product is of the highest quality. Developing a successful solution requires a high level of coding, sophisticated design, a well-planned digital marketing strategy, and a viable e-commerce channel to sell the final product. Therefore, we have developed specialized schools for each of these areas to provide world-class knowledge and skills in every aspect of the digital universe.
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Hiring since March 2021
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