Content Creator & Social Media Specialist Job

Key responsibilities:

1. Strategize, launch, and grow social media channels for the app (Instagram, Facebook, X, LinkedIn, etc.)
2. Develop and execute a content calendar aligned with the brand's goals
3. Monitor, analyze, and report on social media performance, using insights to optimize strategies
4. Write engaging and high-quality content for social media posts, blogs, newsletters, and ads
5. Design visually appealing graphics, illustrations, and short videos using tools like Canva, Adobe Suite, etc.
6. Collaborate with the team to produce content that reflects the brand's voice and values
7. Plan, execute, and manage paid ad campaigns across social media platforms
8. Optimize ad performance through A/B testing, audience segmentation, and analytics
9. Track and report on campaign ROI and key performance indicators
10. Ensure consistent branding across all content and social channels
11. Identify and collaborate with influencers or brand advocates to amplify reach

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