1. Lead and manage a team of content writers, providing guidance, feedback, and mentorship to ensure the highest quality of work
2. Develop content strategies and oversee the creation of engaging and compelling content across various platforms, including website, blog, social media, email, and more
3. Collaborate with cross-functional teams, including marketing, design, and product, to align content efforts with overall business objectives
4. Conduct research on industry trends and competitors to identify opportunities for content optimization and innovation
5. Ensure adherence to brand voice, style guidelines, and best practices in all content produced by the team
6. Monitor and analyze content performance metrics, providing insights and recommendations for continuous improvement
7. Stay up-to-date with industry developments and best practices in content marketing and SEO
Probus Insurance Broker Private Limited is one of the largest in sure tech in India that provides products from over 24+ insurers (life, general, and stand-alone health). The company has 14 regional offices and a workforce of 350+ employees. Probus Insurance was nominated for the 'Best Brand 2021' award by ET News. For more details, kindly visit our website.